Cookie Policy

Last updated: February 2026

1. What are cookies?

Cookies are small text files placed on your device when you visit a website. They are widely used to make websites work more efficiently and to provide information to the site owner. Some cookies are essential for the website to function; others help us understand how you use the site or allow us to provide a better experience.

2. How we use cookies

We use a limited number of cookies on mccambridge.io. We do not use cookies for advertising or behavioural tracking. Below is a breakdown of the cookies we use and their purpose.

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Essential cookies

These cookies are necessary for the Website to function and cannot be switched off. They are typically set in response to actions you take, such as setting your cookie consent preferences.

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Cookie consent preferences
Provider: Webflow / cookie banner provider
Purpose: Stores your cookie consent choice so you are not asked again on each visit.
Duration: 12 months

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Analytics cookies

These cookies help us understand how visitors interact with the Website by collecting information anonymously. We use Google Analytics 4, which does not use cookies to identify individual users by default but may set cookies to distinguish between sessions and users.

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_ga
Provider: Google Analytics
Purpose: Distinguishes unique users by assigning a randomly generated number as a client identifier.
Duration: 2 years

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_ga_[ID]
Provider: Google Analytics
Purpose: Used to maintain session state.
Duration: 2 years

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Google Analytics data is anonymised and we do not combine it with other data sources to identify you personally. You can learn more about how Google uses data at Google's Privacy Policy.

3. Your choices

When you first visit the Website, you will see a cookie consent banner allowing you to accept or decline non-essential cookies. You can change your preferences at any time by clicking the cookie settings link in the footer of the Website.

You can also control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. The method for doing so varies from browser to browser — you can find instructions via your browser's help function.

4. Third-party cookies

We do not allow third-party advertising cookies on this Website. The only third-party cookies are those set by Google Analytics and our email marketing platform as described above.

5. Changes to this policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, or our business practices. Any changes will be posted on this page with an updated revision date.

6. Contact

If you have any questions about our use of cookies, please contact us at tom@mccambridge.io.

McCambridge Ltd
1 Park Row
Leeds, LS1 5HN
tom@mccambridge.io

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